This was another one of my favorite projects because of how unique the company is. Ali is so dedicated to sustainability and is working hard to make environmentally friendly home goods accessible to everyone. I was super impressed by her knowledge and drive! The topic of sustainability isn't always the most entertaining so we really wanted to keep her branding youthful and fun. We went with colors that are found in nature and used imagery with the ocean, palm trees, leaves, gardens, etc... anything that shows off nature in a beautiful way. Big things coming for this girl!